For all you folks who do not spend their lives reading charts, a little explanation. This chart is from Google Trends, a tool that lets you see how often search terms are entered into Google. You can also compare one search term to another.
Now what the above chart shows is that the term ‘low carb’ (in blue) has been chugging along and has been steadily been gaining interest. It’s a far cry from the obscurity after the ‘Atkins Craze’ of 2003 popped and people moved on to the next trendy diet.
An interesting thing to note: see those little spikes in interest regularly spaced on the blue line? That happens every January when people decide to go on a diet as a New Year’s resolution.
Now take a look at ‘keto’ (blue line). Back when I started this blog, nobody would have known what Keto meant.
Well, things have changed. Look at that spike – keto is the Bitcoin of diets right now. It used to be called ‘Atkins Induction’ but after Atkins died the term was dropped because it seemed too harsh. Atkins himself recommended a diet of 20 grams of carbs or less, moderate protein, and high fat only for the first two weeks – then you were supposed to begin adding more carbs back in.
I ignored that advice back then and instead tried to stay in ‘Atkins Induction’ indefinitely.
I was ‘keto’ before ‘keto’ even existed.
Today, keto is everywhere. People who’ve only learned about the diet a year ago prop themselves up as experts, start Facebook pages, and build businesses around this diet. I got nothing against free enterprise, but it seems to me some of these folks are going off half-cocked. There’s one guy who advocates eating nothing but bacon for 30 days. Compared to him, this blog expands your choices to meat in general – and water.
The bacon guy is trying to build a nice little business off of this – you can join his special insider program for about $100. I bet he’s doing OK – it’s pretty easy to separate desperate obese people from their money.
I don’t want to imply anything bad about the guy. He seems sincere, came up with a trick that worked for him, and figures he can make a buck off of it. It also seems to work for a bunch of people – so who am I to nay say? Nothing wrong there.
The only problem I would have – and a big reason I have never tried to sell anything nor claim that I am right about anything (read my disclaimer here) – is that I wouldn’t feel comfortable recommending *any* diet to *anybody* because I ain’t no doctor.
Anyway, ‘keto’ – like Bitcoin – is in a bubble. I have spent a lot of time in the past year on these Keto Facebook pages and there’s a lot of hopeful folks who stream in, asking the same questions asked the day before, unwilling to read the pinned posts, who just want a magic bullet. These people don’t want to do the work – they just want to lose weight fast. I don’t blame them, but as more and more people stream in, try the diet without doing their homework, get bad advice from people on the page as ignorant as they are, they will give up, tell their friend that keto doesn’t work – and the bubble will pop and we’ll be on to the next diet fad. This happened in 2003 with Atkins – and has been happening with great regularity for over a century.
The thing is: I believe keto works for a lot of people. I think, like most diets, it can be hard. I think you need to do your homework, and be able to tease out the good information from all the bad information out there.
I will even go so far as to say that there is probably a lot of bad information on this blog. I’ve been writing for 11 years and my thinking on the diet has changed.
If I plan to start posting regularly, I think I also need to go back and either edit old posts or delete them entirely.
So moving forward I’ll be ‘The keto blog with the low carb name’.
Hey – AT&T stands for ‘American Telephone and Telegraph’ – and a telegraph hasn’t been sent in the US since 2006.